{"title":"Everyday Matcha","description":"\u003cp\u003eShop larger-format matcha pouches for daily lattes and everyday rituals. This collection brings together in-stock 50g and 100g matcha from Fukuoka, Shizuoka, Kyoto, Nara, Mie, Shiga, and Kagoshima Prefectures, Japan.\u003c\/p\u003e","products":[{"product_id":"the-og-matcha","title":"The OG","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eFirst released in 2025 as the matcha that introduced our brand, this blend quickly found its place within our community.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eOn the nose, a gentle aroma reminiscent of a fresh meadow rises first, followed by a delicate note of wild flowers and a citrus-like fruitiness that add brightness to the profile.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThe sweetness becomes more pronounced when paired with milk, creating a smooth and balanced mouthfeel.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis matcha is crafted from first harvest leaves grown across Kyoto, Nara, Mie, and Shiga Prefectures, reflecting the quiet complexity that emerges from regional blending. Blending teas from different regions requires careful balance, allowing each origin’s character to contribute to a harmonious whole.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eAs the matcha that opened our brand in 2025, it remains our original release. A true “OG” that we are deeply honored to continue working with the producer behind this blend.\u003c\/span\u003e\u003c\/p\u003e","brand":"Rebel Bunny","offers":[{"title":"50 Grams","offer_id":50096416588074,"sku":"RB-MATCHA-50G","price":48.0,"currency_code":"USD","in_stock":true},{"title":"100 Grams","offer_id":50096416620842,"sku":"RB-MATCHA-100G","price":88.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/9563\/4218\/files\/The_OG_1.png?v=1783528901"},{"product_id":"main-character","title":"Main Character","description":"\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eThe aroma opens with sweet pea and a subtle seaweed-like note. Once whisked, it deepens into a character reminiscent of konbu, bringing a savory dimension to the cup, reflecting the tana shade cultivation method.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003eIts subtle bitterness truly shines in milk or other preferred bases.\u003cspan\u003e It also froths exceptionally well, creating a latte that feels smooth and balanced, where the tea’s natural umami gently rounds out the sweetness.\u003c\/span\u003e\u003cbr\u003e\u003cbr\u003e\u003cspan\u003eThis blend brings together 3 cultivars: Okumidori, Yabukita, and Samidori. Okumidori lends a deep, vibrant green hue, while Samidori, a Kyoto-born cultivar, contributes smooth umami and a soft sweetness. Yabukita provides balance and structure. True to its name, these cultivars form a matcha that is composed, confident, and memorable.\u003c\/span\u003e\u003c\/p\u003e","brand":"Rebel Bunny","offers":[{"title":"50 Grams","offer_id":50393660621098,"sku":"RB-MATCHA-MAIN-CHARACTER-50G","price":48.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/9563\/4218\/files\/Main_Character_1.png?v=1783527895"},{"product_id":"grace-jade","title":"Grace \u0026 Jade Matcha","description":"\u003cp\u003eWe’re proud to introduce our very first Shizuoka matcha, \u003cem\u003eGrace \u0026amp; Jade\u003c\/em\u003e, a refined blend of four distinct cultivars that come together in perfect balance.\u003c\/p\u003e\n\u003cp\u003eEach cultivar contributes its own character:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eOkumidori and Saemidori bring a vivid green and a smooth, balanced sweetness.\u003c\/li\u003e\n\u003cli\u003eAsahi and Marishi, rare cultivars born in Kyoto and Shizuoka respectively, add layers of depth with their elegant aroma.\u003cspan class=\"Apple-converted-space\"\u003e \u003c\/span\u003e\n\u003c\/li\u003e\n\u003cli\u003eTogether, they create a sophisticated fusion of layered umami.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eThe name \u003cem\u003eGrace \u0026amp; Jade\u003c\/em\u003e reflects both the rarity and elegance of this blend. Transforming an everyday ritual into something truly exceptional. Enjoy it with milk or coconut water for a new, graceful twist on matcha indulgence.\u003c\/p\u003e","brand":"Rebel Bunny","offers":[{"title":"50 Grams","offer_id":50798717042986,"sku":"RB-MATCHA-GRACE-AND-JADE-50G","price":58.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/9563\/4218\/files\/Grace_Jade_1.png?v=1783528197"},{"product_id":"seimei-from-yame","title":"Seimei from Yame","description":"\u003cp data-end=\"889\" data-start=\"589\"\u003eThis single cultivar Seimei reveals a distinctly creamy body, layered with a rounded nutty note reminiscent of cashew cream and a gentle green freshness that evokes fresh mugwort. The result is a cup that feels both rich and lively, with a smooth, composed character from start to finish.\u003cbr\u003e\u003c\/p\u003e\n\u003cp data-end=\"889\" data-start=\"589\"\u003eWhile beautifully suited for traditional sipping, its creamy texture and mellow sweetness become even more expressive in milk.\u003c\/p\u003e\n\u003cp data-end=\"1245\" data-start=\"1019\"\u003eA relatively new cultivar, Seimei was officially registered in 2020 and has already drawn attention for its potential in high-quality matcha production, offering an exciting expression of modern Japanese tea craftsmanship.\u003c\/p\u003e\n\u003cp data-end=\"1444\" data-start=\"1247\"\u003eFor long-time matcha lovers, we are excited to share another cultivar to explore.\u003cbr data-end=\"1335\" data-start=\"1332\"\u003eAnd for those discovering matcha more deeply, we hope Seimei offers a fresh and memorable new experience.\u003c\/p\u003e","brand":"Rebel Bunny","offers":[{"title":"50 Grams","offer_id":51063163584810,"sku":"RB-SEIMEI-FROM-YAME-50G","price":62.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/9563\/4218\/files\/Seimei_from_Yame_1.png?v=1783528513"},{"product_id":"green-horizon","title":"Green Horizon","description":"\u003cp\u003eGreen Horizon opens with a meadow-like freshness, reminiscent of spring grasses and tender herbs. As the matcha is whisked, the profile gently shifts toward a light grain note, bringing a soft, grounded warmth that balances the tea’s fresh green character. \u003cbr\u003e\u003cbr\u003eThis quiet progression from bright meadow freshness to subtle grain depth gives the cup a calm and steady presence. Rather than overwhelming the palate, the flavors unfold gradually, making it particularly rewarding when enjoyed straight.\u003cbr\u003e\u003cb\u003e\u003cbr\u003e\u003c\/b\u003eThe name was inspired by the expansive tea fields of Yame, where rows of vibrant green stretch endlessly toward the horizon. This single-cultivar \u003ci\u003eSaemidori\u003c\/i\u003e matcha captures that same sense of openness and calm in the cup.\u003cbr\u003e\u003c\/p\u003e","brand":"Rebel Bunny","offers":[{"title":"50 Grams","offer_id":51063167385898,"sku":"RB-GREEN-HORIZON-MATCHA-50G","price":58.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/9563\/4218\/files\/Green_Horizon_1.png?v=1783528584"},{"product_id":"drift","title":"Drift","description":"\u003cp\u003eDrift is the sister matcha to \u003cspan style=\"color: rgb(43, 0, 255);\"\u003e\u003ca href=\"https:\/\/rebelbunny.com\/matcha\/ember\" style=\"color: rgb(43, 0, 255);\"\u003e\u003ci\u003eEmber\u003c\/i\u003e\u003c\/a\u003e\u003c\/span\u003e, crafted by the same Yame producer using tencha dried in a traditional brick kiln. While both teas share the same careful craftsmanship, Drift offers a different expression through its blend of \u003ci\u003eYabukita\u003c\/i\u003e and \u003ci\u003eSaemidori\u003c\/i\u003e cultivars.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eThe name \u003c\/span\u003e\u003cem data-end=\"318\" data-start=\"311\"\u003eDrift\u003c\/em\u003e\u003cspan\u003e reflects both the sensory character of the tea and the traditional process behind it. The matcha carries a subtle oceanic quality. Fresh, airy, and gently reminiscent of coastal breeze and delicate seaweed.\u003c\/span\u003e At the same time, the name echoes the slow movement of the brick kiln’s belt conveyors, where the tencha leaves gradually travel through hot air as they are gently dried. This slower, hands-on technique preserves the depth of aroma while allowing the leaves to develop their layered character.\u003c\/p\u003e\n\u003cp\u003eWe are honored to share this pair of sister matcha and invite you to explore how cultivar blending can create remarkably different expressions from the same place and craft.\u003c\/p\u003e","brand":"Rebel Bunny","offers":[{"title":"50 Grams","offer_id":51063173611818,"sku":"RB-DRIFT-MATCHA-50G","price":58.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/9563\/4218\/files\/Drift_1.png?v=1783525665"},{"product_id":"tsuyuhikari-from-kagoshima-50g","title":"Tsuyuhikari from Kagoshima","description":"\u003cp\u003eWe are pleased to introduce our Tsuyuhikari matcha from Kagoshima in a new 50g size.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eIn Kagoshima’s warm climate and rich volcanic soil, t\u003c\/span\u003ehis single cultivar Tsuyuhikari highlights a serene profile. Its gentle aroma opens softly, followed by refined umami and delicate sweetness that shine both as usucha and in milk. Its smooth character and subtle complexity carry a clean finish that enhances every preparation.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"UTF-8\"\u003e\u003cspan\u003eIt is proudly grown by the Komaki brothers in Minami-Satsuma, Kagoshima, a family-run farm known for its unwavering dedication and care in tea production. We are truly honored to partner with them and share their tea with the world.\u003c\/span\u003e\u003c\/p\u003e","brand":"Rebel Bunny","offers":[{"title":"50 Grams","offer_id":51692440387882,"sku":"RB-TSUYUHIKARI-FROM-KAGOSHIMA-50G","price":58.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0894\/9563\/4218\/files\/Tsuyuhikari_from_Kagoshima_50g_1.png?v=1783528854"}],"url":"https:\/\/checkout.rebelbunny.com\/collections\/everyday-matcha.oembed","provider":"Rebel Bunny","version":"1.0","type":"link"}